Amy Lynch helps organizations make business sense of Generation Y.
For more than a decade, she has studied today’s 20-somethings and the era that shaped them. She launched a publication about parenting Generation Y, sold that publication to a Fortune 500 company, and wrote the award-winning How Can You Say That? about communicating with this age group.
Today, as Generation Y enters the workplace, she helps organizations get over the piercings and tattoos so that managers can engage the tech-savvy intelligence and can-do confidence Millennials bring to their work.
She is Generation Y columnist for Biz Journals, and her columns on strategic diversity management appear online in HR Hero. Her ideas about Generation Y have been featured in USA Today, Boston Globe, Chicago Tribune, Dallas Morning News, Washington Post, Atlanta Journal Constitution andNBC Nightly News, among others.